Summer is in full swing, and that means shorts, sandals, and fun in the sun. Many people turn to hair school students and professionals for guidance as they search for a more manageable look to combat the heat without sacrificing style.
That’s why as a cosmetology program student, it is extremely important to stay up-to-date on all the latest style trends so you can properly advise customers and give them a look that exceeds their expectations. Whether your clients want a more natural style or a bold new look, adding these easy style tips to your summer look book will enhance your cosmetology skills and make customers come back for more!
Chic Ways to Keep it Simple This Summer
Keep Hair Natural this Summer
Sleek, straightened hair and voluminous curls were perfect for holiday parties and cold winter days. However, living in the South, you quickly learn that humidity adds extra difficulty to hair styling. Encouraging your clients to embrace a more natural look will save them time and effort, allowing them to focus all their energy on summer adventure.
Style your clients’ hair with long layers; this gives them some natural volume as well as more freedom to experiment with different looks. Simple braids or buns make even the messiest hair look chic, while headbands, barrettes, and other accessories add a level of sophistication to any style.
Additionally, coloring techniques like Balayage create a stunning, sun-kissed effect. This freehand technique gives clients multidimensional movement that requires very little maintenance. If your client is hesitant to revamp their color, try suggesting a neutral color. This trend is quickly gaining popularity, as its balance of warm and cool tones creates a soft, natural look that flatters any complexion.
Be Brave, Go Bold
Summer is a time when many people get the itch to change things up in ways they wouldn’t think of in the winter or fall. Some clients are more adventurous than others when it comes to their hair, but including these styles in your look book will surely impress even your boldest customers this summer. If you are looking to stay cool, nothing is more effective than a fresh cut and style.
Encourage your clients to go short; it will leave their hair feeling lightweight and cool with little daily styling necessary. Bobs are always a go-to for summer, and you can easily tailor them to each individual client’s needs by changing up the length and angles to make the look flirtier or edgier. For the extremely daring, suggest buzzing your clients hair. Although they are not for everyone, buzzcuts have risen in popularity recently for women in search of high-fashion looks with no maintenance.
For those that are hesitant to lose overall length, suggest a subtly bold look. Cut bangs to be about an inch or an inch and a half long for a fun twist on typical fringe that is both flirty and daring. For bold color, suggest a slight ombré or color bleed with bright or pastel tones. Adding a pop of color at the ends of the hair draws attention but requires fewer touch-ups than overall color.
Ditch the Heat this Summer
Above all, encourage your clients to avoid curling irons and straighteners this season. Summer is all about beachy waves and laid back vibes, so why add more unnecessary heat damage? By adding texture spray and scrunching or braiding hair, you can achieve messy beach waves without the heat. For those with curlier hair, advise them to embrace their natural curls and simply add products to reduce frizz.
These simple styles are perfect to help your clients beat the Southern heat and enjoy all the excitement this summer has to offer. If you’re interested in learning more about this year’s hair trends and maximizing your cosmetology program experience, call today to schedule an appointment at either of our two convenient locations! While you’re there, take advantage of our August DOUBLE MAJOR Special:
Buy a Wella Liter Duo (Shampoo/Conditioner) for $40, Get Any Color or Highlight Service Free
Buy any Dermalogica Skin Kit at Regular Price, Get a Free European Facial