It’s beyond frustrating to spend money and time on hair color that lasts for two weeks, right? While the reality is, hair color does fade, there are a few very easy things you can do to lessen the fade factor. Something as simple as tweaking your shower experience.
It’s about how long you actually stay in the shower.
If you do have a hairstyle that has a lot of vibrant color that you don’t want to fade, standing under the water is your worst enemy.
The best thing for hair color preservation is quick shampoos, and the worst thing for hair color is standing under the shower. The water is the real culprit that drags color out more than the shampoo.
While it may feel good to stand under the hot water for ages, you’re basically just rinsing out your hair color. As the hair follicle fills up with water, the water then pulls the color out. And while we think lathering up and scrubbing is what it takes to get our hair free of dirt and product build-up, it definitely does not take ten minutes to get a squeaky clean head of hair. On top of all that, you actually don’t need all those bubbles at all.
We’re all obsessed by lots of lather, when we actually don’t need that. If you co-wash, it doesn’t lather and you suddenly realize that actually it’s all psychological.
Co-washing is short for “conditioner-only washing.” It means skipping shampoo and relying solely on conditioner, whether you’re a daily or a weekly washer. The result is something between squeaky-clean and second-day hair—that is, smoother, softer, and easier to manage.
Or if you feel you really must shampoo, we can point you to good sulfate-free shampoos that are lather-free, and yes, still clean your hair. Besides cutting down your shower times, a quick trick is to skip the wash entirely and reach for the dry shampoo—a saving grace in preserving hair color and of course, blowouts.
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